NCEA Level 3 Business Studies
Teacher in Charge: Miss C. Barker
The study of business is about how individuals and groups of people organise, plan, and act to create and develop goods and services to satisfy customers.
Content – Students form a company, undertake market research, produce a business and marketing plan, present a pitch on their business idea, sell their good or service and then review their success. Students also analyse how and why New Zealand businesses that operate in global markets make operational and strategic decisions.
Skills – Students gain knowledge and understanding of good business practice through fostering qualities of resilience, resourcefulness and initiative. Skills are developed in problem solving, co-operation, decision making, negotiation, and written and oral communication.
Students in this course will be entered in the Young Enterprise Scheme (YES). This is an experiential programme where students set up and run a real business. Each YES company creates their own product or service and brings this to market. YES students are supported by a Regional Coordinator, a business mentor and their local business community.
As this course requires students to work as part of a team, there is an obligation to maintain a high level of attendance for teams to function effectively.
Level 3 Business Studies gives students the opportunity to work collaboratively in small teams to design, plan and implement a viable business project. This will involve formation, production planning, finance, human resource management and marketing. Students completing this course will be well placed to demonstrate to prospective employers that they have the ability to work effectively in a team and accomplish a desired outcome. Getting a 'foot on the ladder' will give them the opportunity to demonstrate these skills and gain promotion into managerial positions. Alternatively students can progress through polytech or university and gain further business management qualifications.
Group Formation, Brainstorming and Idea Generation.
Sustainability and Innovation, Quadruple bottom line.
Setting up Visual Dairies, How to have a meeting, Brainstorming and Idea Generation. Mentors
Kickstart. Business Plan Outline. Mission and Objectives.
Identifying SMART aims. Maori Business Concepts.
Lean Canvas Startup funds. Human Resources
Marketing Audit - Market Analysis, Secondary research
Customer Analysis, Primary research
Competitor Research, Environmental Analysis PESTEL
SWOT analysis, Porter’s five forces/Ansoff Matrix
Analyse and present Research
Develop product pitch
Develop product pitch, present to class
Strategic Marketing Response
Sales Forecasting graph
Market Research completion
Take product to market
Production process and quality management
Health and safety
Finance - forecasting, costs, breakeven, internal controls
Demonstrate understanding of how internal factors interact within a business that operates in a global context:
Innovation and IP protection
Contributions and Equipment/Stationery
$35 Entry fee for YES. There may extra costs depending on which product or service the group produces.
Recommended Prior Learning
There are no entry requirements other than the eligibility to study at Level 3.
Total Credits Available: 19 credits.
Externally Assessed Credits: 4 credits.
Internally Assessed Credits: 15 credits.
Approved subject for University Entrance
Number of credits that can be used for overall endorsement: 19
Only students engaged in learning and achievement derived from Te Marautanga o Aotearoa are eligible to be awarded these subjects as part of the requirement for 14 credits in each of three subjects.
Receptionist, Sales and Marketing Manager, Anaesthetic Technician, Retail Manager, Bank Worker, Property Manager, Contact Centre Worker, Motor Vehicle Salesperson, Insurance Claims Officer, Communications Professional, Event Manager, Data Entry Operator/Transcriptionist, Customs Broker/Freight Forwarder, Visual Merchandiser, Personal Assistant, Importer/Exporter, Financial Adviser, Agricultural Field Representative, Production Manager, Real Estate Agent, Recruitment Consultant, Valuer, Management Consultant, Marketing Specialist, Scrum Master,